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Julie definitely is finding success on Etsy while working smarter not harder. It’s been 2 years since she and I last spoke and between then and now, she’s streamlined her Etsy shop, dropped some products, and kept up sales all the while.
Julie runs the Etsy shop Jam On Gifts where she sells fan art to fans of the musical group Phish.
She has gone from about 1,000 sales at the time of our last conversation in December 2017 – that was Episode 202 and you can listen to it here – to just under 6,000 sales at the time we recorded this convo and… that’s even after she removed over 40 products from her shop in the process!
As you’ll hear in our discussion that type of thinking goes against almost everything you’ve heard in the past about increasing Etsy sales by increasing the number of products you carry in your Etsy shop, which is why I am thrilled for you to hear how this particular strategy has worked successfully for Julie.
Other Topics Discussed:
- Preparing for Christmas/holiday sales in July
- Balancing a full-time job and running an Etsy-based business
- How one busy holiday-selling season caused her to scale back on Etsy… and the results of doing so
- Tools Julie uses to streamline her business (and how she uses them) – including off-Etsy shipping tools and radio advertising
- Responding to changes on the Etsy platform
- And lots more…
- Hootsuite – for scheduling social media posts
- Quick Books Self-Employed – accounting software integrated into your Etsy shop (or you can get the free-standing vision if you sell on multiple platforms)
- Pirate Ship – discounted shipping tool
Connect With Julie
- Etsy shop: Jam On Gifts
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